Mercedes-Benz: ‘The Catch: World Record Attempt’
Content is the most precious things. Just watch this amazing video form Mercedes-Benz starring David Coulthard, former Formula 1 racing driver, and Jake Shepherd, pro-golfer.
They have set a new Guinness World Record. Driving the Mercedes-Benz SLS AMG Roadster, David Coulthard caught a golf ball, hit by Jake Shepherd, while driving the car. The ball was travelling at 178mph and was caught 275 metres from the tee, setting the record for the ‘furthest golf shot caught in a moving car,
For now the number of views hit almost 2 million views as I write this post.
"Formula 1 comes to America! - Red Bull Racing takes first lap in Texas"
Red Bull promotes the forthcoming Austin circuit by having their F1 car doing the first lap. The circuit is still under construction, so there’s only dirt and speed in this video.
Video: “Fail like a boss - EPIC”
One Portuguese video on YouTube that It’s going viral. With more than one million views in a country with just 10 million inhabitants it pretty amazing.
I can’t stop laughing every single time I see this guy on a skateboard almost getting run over by a car and ends in the reed.
The guy, Helio Imaginario, has a Facebook fan page already with 28 thousand fans. He’s getting famous. An interesting case of self promotion, but he paid the price with his body :)
Now I’m gone watch the video again ;)
A pretty clever strategy from 20th Century Fox. The studios produced and released some videos on the web that fulfilled their purpose, to go viral. This one above, belongs to that series of viral videos released to promote the forthcoming Rise of the Planet of the Apes movie.
It’s one of the most successful viral strategies I’ve seen so far.
You can read more about this here.
The the second video from BMW Canada has just hit the web. Just over two weeks after the BMW 1M vs Concrete Walls video was released they bring us the BMW 1 Series M Coupé versus the world’s highest helipad. A good job by BMW.
Ken Block’s DiRT 3 Gymkhana: Battersea Power Station, London
This incredible gymkhana pro mad men has done it again. Same formula, however this time Ken Block is promoting Codemasters DiRT 3 video game. It’s a hell of a video with more than 600.000 views in Youtube so far.
Invited by Pirelli, Ken Block will drive an F1 car this August in Monza, the Italian circuit. I wonder what will he do. I’m really curious to see that.
As far as this video, I bet it will do it’s job promoting DiRT 3. Just for the record, Ken Block is technical consultant for DiRT 3 as it was in the previous game.